• Size
How big do you want the logo to be? Make sure the size is appropiate to your business (e.g. small and classy on a garment bag, while as large as possible on a shopping bag).
• Placement
Where do you want the logo to be placed on the bag? Be specific so there are no surprises.
• 1 or 2 sided logos
You can print the same logo on both sides, or put a different logo on the reverse side of the bag.
A good use for this feature is to put your name and logo on the front, and a list of all your store locations, contact information and your web site on the back.
Most customers choose a double sided logo because it means that their information will always be visible to the public, no matter which way the customer is carrying the bag.
• Gusset printing
Logos can be printed on the gussets (sides) of your bag too.
• Type of logo imprint
We have three different options:
Silk Screening
Colour Transfer
Embroidery
• Colour contrast
Use colours that will stand out against the coloured background of the bag. Colours too close together in the spectrum tend to become essentially invisible (think green on blue), and that defeats the purpose of what you’re trying to achieve.
If you’re unsure about a particular colour combination, talk to your graphic designer, use a colour wheel, or call us for advice.
If you had your logo put on anything in the last several years, chances are it exists in digital format. Check with your graphic designer for the original files, which should belong to you. As a last resort, it is usually possible to scan your existing artwork and clean it up. This sort of work is chargeable though.